Processing bounces correctly is important to uphold your sender reputation. For databases where e-mail is not the (only) keyfield we can use your help.
Automated campaign flows are an essential tool for sending relevant and personalized emails at the right time. Here's a list of 11 campaign topics where automation is a no-brainer.
Not every contact benefits from the same number of promotional emails. You can use a contact's engagement data to try to find the optimal frequency for that specific contact.