Email Marketing Client Case: Thermen Bussloo

Client Case ThermenThermen Bussloo is one of the top sauna, beauty and wellness resorts in the Netherlands, and is located on Bussloo Lake near Apeldoorn. Here on the Veluwe, the resort provides total relaxation for its guests with an unforgettable day of wellness. The wellness resort was opened in 2006 and was expanded in 2012 with a wellness hotel.

Via its reservation system, Thermen Bussloo collects personal data from its guests, such as gender, frequency of visit, and age. It enriches this profile with data about the treatments and purchases enjoyed by its guests at the resort. By linking this database with its e-mail marketing software, Thermen Bussloo can send personal and targeted e-mails.

Download the Thermen Bussloo case here.