Column of the Month – Bas ter Burg, Managing Director, Add to Favorites. How do you become successful as an email marketer? The answer is actually very simple: if your emails are relevant for the recipient. An obvious answer, of course, but it is true! To be relevant, you need to think, plan and organize […]
Here you will find relevant news about our products, our partners and interesting innovations and developments regarding Tripolis Solutions as a company and related marketing facts.
Create relevant content and high engagement by allowing the moment of opening to be determinant for the content of an emailing. Dynamic content is the starting point of the new generation of email marketing. With the use of dynamic content, the content of emails becomes more relevant. This leads to higher conversion and a longer […]
Responsive email design ensures high CTR Last fall, Audi introduced the Audi A3 Limousine. To acquaint consumers with the possibilities of this Audi, the brand uses email campaigns to encourage brochure requests and generate test rides. Online Marketing Group (OMG), together with Audi, has created a completely responsive email design that is optimized for desktop, […]
Software from Tripolis Solutions is in a state of constant development. Our software developers work daily to improve the existing possibilities and to add new features within our cross-channel dialogue marketing platform. As a provider of SaaS software and services, data security is one of our topmost priorities. In the new release 3.13, which will […]
The number of online retailers in the Netherlands is still growing strongly on an annual basis, according to Thuiswinkel.org, the Dutch association for online retailers. A fact that was quite evident last week during the yearly ‘Webwinkel Vakdagen’ in the Utrecht Jaarbeurs convention hall. The 8th edition of this popular e-commerce event drew thousands of […]